https://www.interingilizce.com/
Responsibilities
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Linkedin, Facebook etc.)
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization, backlink strategies etc.)
- Be actively involved in ASO efforts
- A/B & multivariate testing
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
Requirements
Good understanding of digital marketing concepts and best practices
Knowledge of B2C/B2B social media, Google Adwords and email campaigns and SEO/SEM
Good knowledge of web analytics tools (e.g. Google Analytics, WebTrends etc.)
Skills and experience in creative content writing
Analytical mindset and critical thinking
Excellent communication and interpersonal skills.
Location: Bahçelievler/İstanbul
